Amazon figures out how to make money

The Amazon momentum continues, with evidence that the company is finally delivering a profit to investors. (Granted, some of it comes from cloud services and membership fees…) Here’s a brief comment from a recent RetailWire discussion:

Four consecutive profitable quarters look good for a company that seemed willing not long ago to keep losing money in order to gain share and invest in infrastructure. Those logistics investments are starting to pay off, and the growth in Prime membership reinforces Amazon’s brand image as the best “execution” retailer in the business.  The growth in Amazon’s overall profit gives the company some breathing room to reach into more and more categories — from grocery delivery to apparel — at the same time that it tests the waters in brick-and-mortar retail too.


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