“The Year of RFID”…again?

It’s probably self-serving among providers of RFID hardware and software, but once again 2014 is being declared “the year of RFID.” While stores like Macy’s and JCPenney are moving forward with it, the industry as a whole has been slower to embrace the technology than you might expect. My recent opinion:

To George Anderson’s point, “the year of RFID” seems to be an annual topic on RetailWire. There is no doubt that the technology is gaining traction and significant users, but the question is “what’s taking so long?” It will become easier to sell senior management on the expense investment in RFID if it can demonstrate quick revenue and margin payback, not just improved inventory accuracy over the long haul. At the same time, retailers need to face the loss-prevention risks of conversion from security tags to RFID tags.

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